Andy Florance talks Homes.com, the fallacy of ‘pure buyer agency’
1 min read
CoStar Group founder and CEO Andy Florance shares the next chapter of Homes.com's $1 billion marketing push and the fallacy of "pure buyer agency" as portals recalibrate their strategies amid a coming commission crunch.
CoStar Group founder and CEO Andy Florance shares the next chapter of Homes.com’s $1 billion marketing push and the fallacy of “pure buyer agency” as portals recalibrate their strategies amid a coming commission crunch. CoStar Group founder and CEO Andy Florance shares the next chapter of Homes.com’s $1 billion marketing push and the fallacy of “pure buyer agency” as portals recalibrate their strategies amid a coming commission crunch.
