Homecoin Reviews: Is This Flat-Fee MLS Service Right For You?
Read real Homecoin reviews and see if this flat-fee MLS service is the right money-saving option for your home sale.
When selling a house, it’s natural to want to keep as much of the proceeds as possible. Some homeowners decide to sell without a Realtor to save on agent commissions. However, they still want their house to appear on the multiple listing service (MLS), the local marketplace of home listings compiled by real estate agents.
FSBO sellers can pay a flat-fee MLS service company like Homecoin to do this. But is this DIY-friendly option the right fit for your sale?
In this post, we’ll explain how the service works, where the company operates, and how much it might cost. We’ll also look at Homecoin reviews so you know what to expect.
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What is Homecoin?
Homecoin is a flat-fee MLS listing service designed to help homeowners sell their properties without hiring a traditional real estate listing agent. Instead of paying a standard 2.5%–3% listing commission, you can pay a one-time $95 fee to have your property listed on your local MLS.
From there, your home appears on popular platforms like Zillow, Trulia, Realtor.com, and Redfin. Homecoin offers a DIY model — you handle pricing, negotiations, contracts, showings, and disclosures — while gaining broad online exposure for your listing.
The company also offers paid add-ons, such as live support via phone or screenshare, professional photography, and lockbox and yard sign rentals.
Does Homecoin serve your area?
Homecoin currently serves as a licensed broker in 22 states, including:
| Arizona | Massachusetts | New Jersey | Texas |
| California | Maryland | New York | Virginia |
| Florida | Michigan | Ohio | Washington |
| Georgia | Minnesota | Oregon | Wisconsin |
| Illinois | Missouri | South Carolina | |
| Louisiana | North Carolina | Tennessee |
Homecoin flat-fee MLS service states as of May 2025
Because MLS access is regional, Homecoin partners with local brokers in these areas to list your home on the appropriate MLS. If your state isn’t on the list, you’ll need to explore other flat-fee MLS providers that cover your location.
How does Homecoin work for home sellers?
Selling with Homecoin starts with choosing your MLS coverage area and paying a flat fee — currently $95 in most markets. From there, you’ll input your property details, upload photos, and complete required disclosure forms. The listing is then reviewed by Homecoin staff and published on the local MLS and syndicated to major real estate websites.
Unless you pay for extra pro services, you’ll manage all communication with buyers and agents, schedule showings, and negotiate offers yourself.
In addition to lockboxes and yard signs rentals, you can purchase extras like professional contract review, help with disclosures, and direct assistance from a licensed real estate agent, which costs $149 per hour or a flat fee of $2,999.
Homecoin reviews
User feedback on Homecoin is generally positive, especially among sellers who are comfortable handling their own sale and want to avoid paying a listing agent commission. On platforms like Google, Zillow, and Yelp, Homecoin earns high marks for ease of use, affordability, and helpful resources.
Many reviewers highlight the low $95 flat fee as a standout benefit. Sellers often praise the platform’s simplicity and the ability to add services à la carte. However, some reviews note that the DIY nature isn’t for everyone, especially if you’re not confident managing negotiations or legal paperwork. Others expressed concern about slow response times and the lack of live phone support.
Overall, Homecoin tends to attract savvy, hands-on sellers who value cost savings over full-service support. Below are examples of the company’s customer ratings and samples of positive and negative reviews:
- Google: 4.5-star rating out of 5 stars
- Better Business Bureau: A- rating (Homecoin is not BBB-accredited)
- Yelp: 4.7-star rating
- Zillow: 4.9-star rating
Examples of positive Homecoin reviews:
“Very well run company. Easy to work with and communication (usually via email) was prompt and helpful… It will require effort and time on your part, but worth it. We would use Homecoin again in a heartbeat.” (5-star Google review)
“Homecoin made [the process] simple, efficient, and quick. I would definitely recommend using Homecoin if you choose to sell a property on your own, but still want it listed on the MLS.” (5-star Google review)
“You will need to be knowledgeable of the transaction process, at least somewhat, or an avid googler that can find the more difficult aspects of the MLS. Not impossible, but I would lean towards the extra transaction help and/or brokerage representation.” (5-star Google review)
“Strictly online is pretty scary when you are dealing with a task this large. But I have been nothing but impressed with their speed and responsiveness.” (5-star Google review)
“They delivered above and beyond my expectations. What an incredible service for an incredibly affordable price. I would give them six stars if I could.” (5-star Google review)
“From start to finish, the entire process was incredibly fast, easy, and straightforward. Homecoin’s platform is user-friendly and provided me all the necessary tools and resources to list and sell my home.” (5-star Zillow review)
